Once you have your product niche(s) figured out, it is time to determine what you want to put on them. The quote is the message on the product. It’s an important factor in the POD equation because it determines whether people will purchase your product or keep scrolling.
Finding quotes has become much easier, thanks to the internet. While you can get a couple of quotes in a few clicks, you might have more concerns if you’re creating thousands of product listings.
One of the major determinants of a winning POD product is how good the quote is. When creating a POD product, you must pay close attention to the quotes that you put on them.
It’s also good to mention that every quote must be uniquely written to make great sales.
Each quote is directed towards a defined target audience. So, it all begins with being able to grab the attention of your audience and convert them from ‘window shoppers’ to customers.
I advise you to carry out proper research before you begin to slap quotes on a product.
Funny quotes tend to attract massive attention. And massive attention means massive sales if you play your cards right! People love to feel good.
If your quote provokes a good laugh, you’re on your way to creating a winning product.
Inspirational quotes are also good for audiences that value positive words. And who doesn’t?
The kind of quotes used on a product goes a long way in determining how well that product will perform in the market. First, buyers are often attracted to the quotes used on products. Also, many buyers search for products by quotes.
If your products don’t have funny, captivating, or inspiring quotes, your product might not attract many sales.
For example, just before Mother’s Day in 2020, I sold over 24,000 coffee mugs with funny messages that sons or daughters thought might amuse, inspire, or touch their mothers.
I also have a winning coffee mug that has a funny message about “Nurses” on it. It’s been selling really well since 2018. It sold especially well in April and May, because Nurse’s Day is on May 12.
You have to find quotes like that. Try to find quotes with messages people that want to pass on to others or quotes that represent who they are.
Like I said, funny quotes attract sales. And for good reasons, too. Everyone loves a good laugh! It’s a no-brainer. We all want a mug that puts a smile on our face every time we read the funny quote on it.
Meaningful and inspiring quotes also make good sales. People want to be inspired. They want to feel energized. They want to be surrounded by positivity. Products with such messages also enjoy massive sales.
How to Find Quotes Quick
Thanks to the internet, finding quotes has never been easier. There are simple ways to get quotes for your products. Here are a couple of them:
- Existing Products
One fail-safe way to get amazing quotes is to go to Etsy or Amazon and check for top-selling products with great quotes. Once you’ve identified these quotes, you can tweak them and adapt them to your own products.
If you want to sell a mug, for instance, you can find a famous quote on a T-shirt and create a new design for it. Pretty simple. Get a high-selling quote from one product, revamp it, and tweak it for another product.
- Social Media
No doubt, social media is the largest public platform for inspiration and resources. When it comes to quotes, Pinterest and Instagram are the power twins for quotes and resources. There are thousands of quotes to choose from. A simple search query is all you need.
The best way to make the most of these platforms is to follow the appropriate content creators and hashtags. These will provide you with everything you need in just a few clicks.
As a closing thought, you need to know how big a role quotes play in the sales of your products.
You see, buyers search for products on marketplaces such as Etsy and Amazon in different ways.
- Substituted Quotes
Trendy quotes can easily be adapted to your products. We call it the ‘Substituted Quote Technique’. This is when you pick a popular quote and add your niche to it.
A perfect example is the **“Keep Calm” **quote.
I’d bet 10 bucks that you’ve seen at least one product bearing the **“Keep Calm” **quote in the last two weeks. That’s how popular they are. You can make use of it by substituting the tail part of the quote with your own niche.
“Keep Calm, I’m a {NICHE}”
If you have 300 niches related to the professions, you’ll be able to create quotes for 300 niches in no time!
This trick is quite easy to use and also enjoys good traction.