[TML] How to Use AI to Boost Amazon Traffic

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by Bank K.

This is a repost of a previous Tiny Marketing Lab Newsletter. If you haven’t been receiving my email newsletter, you can subscribe here.

In my last email, I mentioned I’d share how we’ve upgraded PODtomatic AI to accelerate orders for our users.

(Note: As of last week, only about 25 testers had access, and only a few products had been uploaded so far.)

Let’s discuss our first upgrade, which I believe has significantly boosted traffic for our users.

It’s all about using AI to write product titles, descriptions, bullet points, and keywords.

Take a look at this product from PODtomatic:

Title: “Funny I Like Hiking And Maybe 3 People Camping Mug, Birthday Unique Gifts, 12 oz Stainless Steel Enamel Cup, Gifts from Hiking Enthusiasts, Gifts for Outdoor Lovers”

Niche: Hiking

Product: Camping Mug

Quote: “I Like Hiking And Maybe 3 People”

When we create products ourselves, we typically use obvious keywords like Hiking and Camping Mug, but we may miss less obvious ones like “Enamel Cup”“Hiking Enthusiasts”, and “Gifts for Outdoor Lovers”.

Let’s look at another example:

Title: “Funny Stainless Steel Keychain – I Don’t Need Therapy, Just Need Texas – Mother’s Day Unique Gifts – Inspiring Gift for Texans”

Niche: Texas and Mom

Product: Keychain

Quote: “I Don’t Need Therapy, I Just Need To Go To Texas.”

(AI cut some parts of the quote to make the product title fit within Amazon’s required character limit.)

In this case, many people might overlook including the keyword “Texans” in the title, a word used to describe people from Texas.

Moving on to the product description and bullet points:

Product Description:

Bring a piece of Texas charm wherever you go with this stylish keychain. Made from durable stainless steel in sleek black color, this keychain is highly resistant to rust, corrosion, and discoloration, ensuring its longevity and quality.

Measuring at 1.57 x 0.87 inches, it’s the perfect size to carry around with you every day. The engraved message on this keychain reads, ‘I Don’t Need Therapy. I Just Need To Go To Texas’, capturing the spirit and energy of the Lone Star State.

This keychain is an ideal gift for Mother’s Day, a special occasion to show appreciation for the mom who loves Texas or has Texas in her heart.

Whether for a Texan mom or someone who simply loves the state, this keychain is a thoughtful and practical gift that will surely be cherished. Carry a little piece of Texas with you or give it to someone special with this Texas keychain.

Product Bullet Points:

There are related keywords like “Texan mom” and “Lone Star State”.

The AI seamlessly blends Texas, Mother’s Day, and relevant keywords to craft compelling product descriptions and bullet points.

By using AI to craft product titles, you can uncover related keywords that you might overlook, leading to increased traffic to your products.

This is just one of the upgrades we’ve made to PODtomatic AI.

For those who prefer DIY, tools like ChatGPT or Gemini can also help uncover related keywords and assist in writing product titles, descriptions, bullet points, and keywords.

Stay tuned for more tips in next emails.

Talk soon,

—Bank K.

P.S. PODtomatic AI is nearly 70% ready, with a few final touches remaining.

If you’re an active PODtomatic user and want to test the system before others, reply to this email to get a tester account.

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